| |
Marketing
Marketing and promotion provide The Pizza Company with
its primary link to the consumer. Our marketing staff
is responsible for all advertising, promotions and point
of sale materials including posters, leaflets and menus
so that we can continue to support and enhance the image
of The Pizza Company.
In addition to our national advertising campaigns relying
principally on television and radio, our marketing staff
also advises and provides franchisees with assistance
on local store promotion. Specific food and image advertising
form a crucial part of our ongoing brand building campaigns. |
Our staff always ensure that a new restaurant opening gets
the maximum exposure. This is a major event for you, for us
and for your area. We will guide you through your opening
and assist you in targeting everyone in the area of your restaurant.
With the support of our nationally recognized brand and experienced
marketing people, your new restaurant should provide immediate
customers awareness in your market.

|
|